There are three things in marketing that we quite often neglect to do, or simply stop doing, that will wipe out all our gains and steal our momentum. They are neglecting to: 1) create simple messages because we have so much to say; 2) embrace online marketing because of the time and effort it takes, […]
Category = Entrepreneurship – Page 4
When people try to identify what makes entrepreneurs so special compared to the “followers” in business, they usually list off traits like creativity, drive and independence. These elements certainly matter, but there’s another trait that just might trump everything else for success. Integrity. Here are five reasons why integrity is so important:
Starting your own business is simultaneously nerve-wracking and exciting. It’s a good thing to be excited and eager if you’re going to start a new business, but you need to be prepared for things that might go wrong. A lot of new businesses fail because their newbie owners simply didn’t think things through beforehand. With […]
A small business founder may dream of an entrepreneurial paradise staffed by top talent who will be well-paid and whose long-term allegiance will be secured by perks, such as sabbaticals, nap pods, massage chairs and on-site gyms. But it takes more than an enduring fantasy to transform an entrepreneurial vision to a startup that has […]
As a leader, your mind is your powerful tool. Your muscles won’t help you figure out what your target market is, or how you should innovate your product. It’s up to your brain to get things done, so it’s in your best interest to keep it sharp and flexible.
If you want to succeed as an entrepreneur, you must be a good and effective leader. Many organizations have been destroyed by poor leadership – don’t let yours be one of them. More often than not, this failure is not due to a lack of savvy or skill, but because of a lack of integrity. […]
Succeeding as an entrepreneur will be one of the most difficult and challenging propositions of your life. Too often people get started without taking the time to understand the steps involved in launching their venture, which usually leads to significant missteps, broken hearts and broken bank accounts. They make easily avoidable mistakes and become discouraged.
